Some of the benefits associated with Singapore Internet marketing include the availability of information. Consumers can log onto the Internet and learn about products, as well as purchase them, at any hour. Companies that use Singapore Internet marketing can also save money because of a reduced need for a sales force. Overall, Singapore Internet marketing can help expand from a local market to both national and international marketplaces. And, in a way, it levels the playing field for big and small players. Unlike traditional marketing media (like print, radio and TV), entry into the realm of Singapore Internet marketing can be a lot less expensive.
Furthermore, since exposure, response and overall efficiency of digital media is much easier to track than that of traditional "offline" media, Singapore Internet marketing offers a greater sense of accountability for advertisers.
Compared to the other media marketing(like print, radio and TV), Singapore Internet marketing is growing very fast. It's also gaining popularity among small businesses and even consumers when trying to monetize their blog or website. The measurability of the internet as a media makes it easier to experience innovative e-marketing tactics that will prove a better Cost of Acquisition than other media. However, in most developed countries, Singapore Internet marketing and advertising spending is around 5% only, while TV, radio, and the print are more.
Friday, May 18, 2007
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